Trade Marketing Manager USA at DxO

DxO is looking for a Trade Marketing Manager to promote and develop our retail strategy for North America. Based in New-York, you will be a channel marketing professional with passion and experience in new technologies / consumer electronics / photography. You will be reporting to HQ in Paris, France and will be in charge of:

  • Directly manage logistics, support and relationship with contractors;
  • Participate to the production of marketing assets (creation, production and inventory of goodies)
  • Develop sales through retailers in North America:
    • identify additional suppliers and opportunities in terms of POS displays and materials;
    • lead resellers events/in-store product launches
  • Coordinate Marketing Events with DxO teams (Web, PR, Marketing…)
  • Maintain and manage the relationships with the organizers of different tradeshows (PPE, Salon de la photo, CES)
  • Train and organize the evangelists’ presence calendar; manage the evangelists’ material inventory
  • Recruit photographers, influencers
  • Contribute to the analysis of the North American business. Provide recommendations and reporting

Skills

We are looking for a passionate person with at least 5 years of progressive marketing and product marketing experience. A Bachelor specializing in Marketing or MBA would be a serious plus. Ideally you have participated to introducing a new technology to the US market. The following skills are expected:

  • Excellent understanding of consumer electronics retail and expert in sourcing opportunities and building relationships throughout the targeted market
  • Team oriented, and ability to work well with people at all levels inside and outside the company
  • Strong interest in Photography
  • Ability to grasp, comprehend and articulate new technologies as it relates to the DxO product suite
  • Excellent organizational and communication skills. Ability to multitask. Open-minded and capable of initiatives

Extensive traveling expected (East Coast & West Coast))